If a company is really going to gain the trust of customers, it must be prepared to offer the products and services of other companies, even of competitors.
- John Hagel, Restoring the Power of Brands, July 12, 2005
Worth remembering, though especially difficult for original content/product companies to trust and enact.
Of course, he also throws out what is becoming a hoary chestnut: “No matter how powerful our technology becomes, it will never give us more than 24 hours within the day.” But I repeat it because I believe in it.
As an aside, hoary is in the dictionary, but not yet in Wikipedia. That’s appropriate, but worth noting that when I decided to sharpen my fuzzy internal definition of the word, I thought of three sources, in this order: Google (define:), Wikipedia, and then Dictionary.com. Mindshare, people.
2 responses so far ↓
1 OpenDNS Blog » You have a choice in DNS // Jul 6, 2006 at 9:37 am
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2 DaveB // Jul 10, 2006 at 10:26 am
Wikipedia is an encyclopedia. Why do you expect ‘hoary’ to have an encyclopedia entry? If you look in wiktionary, the word is there. Maybe it wasn’t when you wrote this? shrug
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